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Today we passed this sign while driving through a “less affluent” neighborhood:

quiche, pronounced keesh

 

The shop was proudly showing it now had quiche available to buy. Obviously a few too many people came in asking for the quiche and were probably asking for some “qwish-ay” or “qwitch”…so on their sign it clearly says “Pronouced Keesh”.

Reminds me of the days I used to work at Home Depot and people would ask me how to fox paint instead of faux paint. As Steve Martin says, “Boy those French! They have a different word for everything!”